From 1992 to 2013, Connie Chow (CEO) founded & operated Beauty Art International Ltd., a company that specialized in licensed accessories and jewelry. Under her guidance, the company gained recognition for its high-quality products and exceptional service to licensors.

In 2013, recognizing new opportunities in the market, she rebranded the company as Bejeweled Accessories. This transformation reflected her forward-thinking vision to diversify and expand into multiple divisions, each tailored to serve distinct demographics while maintaining strong relationships with licensors.

Our company evolved into Bejeweled Group to reflect our growth into multiple divisions and expanded capabilities across global markets. This transformation marked a new chapter in our journey - offering a wider range of products, services, and creative solutions while continuing our legacy of quality and innovation.

We are constantly reminding ourselves that our customers are our reason for being. We have nurtured and built strong bonds with our customers that have lasted decades. Our employees are also fully engaged and aware of their role in maintaining a valued relationship with these same customers.